Magnetic Me

Parenting can be hard, but dressing your baby should be easy. That’s why we make babywear with the look, feel and function you need.

It’s a simple formula: stylish prints, super-soft materials and our sew safe™ magnetic closures that connect quickly and quietly so you can spend more time connecting with your baby.  What could be better than more time together for you and your baby?

After struggling to put a Velcro bib on her nephew and then seeing him cry from the Velcro ripping out his fine baby hair, Lauren thought, “why not a magnet which would be more gentle and fasten itself?”

Two years later, after vigorous research and development, Magnetic Me® came to market with a full line of infant’s wear to critical acclaim.

Lifelong college friends, Lauren & Lawrence left corporate America with the single goal of making life easier for as many parents
and babies as possible.

Our Promise...